CJP Orange University's Management Training Series

CJP Executive Development Program

Beginning in April we will be introducing a series of workshops specifically designed for the leadership of CJP. The series will cover many of the essential skills needed to perform at the senior levels of the agency. Internal issues covered include people management, the business of PR and time management. Externally focused sessions include managing client relationships, new business and networking. A third category covers critical communications issues: difficult conversations, negotiating and better written and oral communication skills.

Supervisory Skills

Designed to help supervisors acquire the skills necessary to improve the performance of the staff they manage. This session reviews critical issues of supervision, including leadership; motivation; effective communication; handling praise, criticism and conflict; delegation and staff development. It will help supervisors develop the next generation of supervisors and maximize the overall production capability of the organization.

Handling Difficult Conversations

Examines the anatomy of difficult conversations and explores ways to break them down into manageable components. Teaches methods to avoid destructive confrontation and reach a mutually beneficial conclusion.

Managing PR as a Business

Teaches managers the importance of making a profit and how to focus on the elements that are most critical in creating and maintaining a profitable organization. Team leaders learn to differentiate between activities that are important to the "hygiene" of the company and those that genuinely affect its health.

Networking

Teaches the importance of developing outside relationships that will lead to long-term business opportunities and help in achieving personal and business objectives. It provides practical tips that help people get out of their comfort zone and become more effective in this difficult area.

English as a First Language

Many of us regularly complain about the oral and written skills of people we interact with each day, and yet we make many mistakes ourselves. This session is geared to challenge all participants to test their skills in pronunciation, spelling and usage. It is guaranteed to open your eyes on proper communications skills. And it's loads of fun.

New Business Generation

This session focuses on the critical skills needed to become effective at winning new business. It covers all phases of the new business process, including proper brainstorming techniques, strategic programming and presentation skills.

Time Management

Teaches essential concepts concerning the importance of using time effectively to achieve personal and work goals. The session is geared to address the specific time challenges of working in PR agencies. It helps participants learn to achieve balance in their lives while dramatically increasing their productivity in the workplace.

Negotiating Skills

All aspects of human interaction are essentially negotiations. In this session participants will learn how to get the best possible results from these interactions while maintaining a positive relationship with the other party.

Managing Client Relationships

All too often, we focus on doing client work - getting the job
done - but not on building client relationships and revenue. In this workshop you will learn the importance of developing a closer personal relationship with your clients and how to better understand their particular business needs. This will allow you to provide higher value services and build business for the agency.